Tuesday, May 31, 2005
Killer Fact. posted by Richard Seymour
Harry Hutton , known for his killer facts, points out that "Advertising on weblogs apparently yields 50 cents per thousand clicks." It's a paltry sum. It is at about the same level of dignity as panhandling for loose change. My guess is that there is a certain kind of esteem attached to it: if you can get ads on your blog, that must mean it is well-read.But, you know, you can still be picky. For instance, this charming repository of ossified post-Stalinist liberalism advertises a book on The Politics of Faith, which, when clicked, will take you to a site by the author of the book, Peter Glover (I've linked to the Google cache). The site, called "Wires From the Bunker", is an illiterate, Christian fundamentalist kookie hole. (Even the ad, which is reproduced on his site, contains a glaring punctuation error). Blogads, the service used in this case, points out that "All ads are subject to publisher's approval" .
For 50 cents per thousands hits, you'd think they could have let that one pass. For Christ's sake, guys, I'll give you the fifty cents myself, have some dignity!